Driving Authentic Relationships
We bridge the gap between brands and racing drivers with strategies that just make sense.
About Our Program
At MetaMartini, we make the relationship between brands and drivers seamless; allowing both parties to do what they’re best at; making cool products or driving the wheels off anything.
As an automoative focused marketing agency, we understand the value brands expect from sponsorship opportunities and focus content deliverables around those needs. As drivers ourselves, we understand the value in finding partners that understand the motorsport world.
Our team makes it easy for both parties to grow in this space by integrating content and partnership opportunities that maximize dollars and feel authentic. After all, that’s what it’s all about.
So skip the back and forth “dating” conversations, and work with us.
Program Highlights
For Race Teams & Drivers
We connect you with brands that align with your racing ethos and fanbase. Our partnerships are more than sponsorships; they are opportunities for mutual growth that feels right. With MetaMartini, you gain not just financial and product support but also increased media visibility and professional marketing assistance, propelling your racing career to new heights while growing your personal brand. No sacrifices. Just you, some incredible brands, and a focus on a transparent relationship.
For Brands & Companies
We offer a unique gateway to the passionate racing audience. Our content management strategies focus on creating fresh, engaging content that resonates with your target audiences. Through our program, you gain access to an incredibly loyal racing fanbase, enhanced brand visibility, and leverage unique promotional platforms offered by our diverse pool of racing partners.
Measurable Success
We’re committed to transparency and tangible results. Our partnerships are continually assessed against key performance indicators like engagement rates, audience growth, sales, and brand recognition, ensuring your investment translates into something real and ROI positive. We get it, it’s a business.
MetaMartini’s program is more than a marketing initiative; it’s a partnership ecosystem where brands and drivers truly grow together. Our tailored approach to this market has resulted in some seriously authentic relationships in the racing world.
Strategic collaboration is the boring way to state it. Blowing up metrics is the fun way to state it. So let’s do it together.
Our drivers
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Cory Talaska | FD Prospec
DRIVER | DRIFTING
At the age of 27, Cory Talaska from Wisconsin boasts an impressive 23 years of racing experience. This journey has been a family affair, with Cory and his father forming a formidable team, now expanded to include top-tier drifters from across the globe. Together, they engage in both competitive and leisure drifting.
In the 2023 Formula Drift ProSpec season, Cory aims to infuse each race with his signature intensity and style, showcasing the raw power of his 2JZ engine to its limits.
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![AlexMartini MetaMartini Driver Program]()
AlexMartini
DRIVER | CONTENT CREATOR
Alex Martinez, also known as AlexMartini, is a dynamic automotive content creator and University of Wisconsin - Eau Claire alumnus. Since starting in 2016, he's made a mark in the aftermarket wheels, tires, and suspension industry, known for his engaging YouTube content and unique presentation style. Operating from his garage, Alex has become a notable figure in the automotive community, guiding enthusiasts through car building and driving insights.
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![Geoff Donati]()
Geoff Donati
DRIVER | DRIFTING
Geoff Donati joins the MetaMartini drive program for 2024, a seasoned motorsport enthusiast with a decade of experience. Geoff is a distinguished driver originating from Columbus, OH where he earned widespread recognition in drifting during his remarkable stint in Formula Drift Pro 2. Known for his exceptional skills on the track, Geoff consistently finished in the Top 16, showcasing his skill behind the wheel of his supercharged LS-powered S14.
His involvement in these events has solidified his status as a insane competitor in the dynamic realm of professional drifting and racing.
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Rich Whiteman
DRIVER | DRIFTING
There are people who say they’ve been racing their whole lives, and then there’s guys who actually mean it. Rich Whiteman is the latter of those two, getting started in Motocross racing at just 4 years old. While most kids were still learning to tie their shoes, Rich was learning how to compete in motorsports, which we think is rad. Over the years Rich found his way out of Motocross and BMX and into the world of drifting, making his very first ever drift event appearance at Englishtown of all places.
Over the years Rich has continued to push the envelope, learning new tracks and trying new techniques to continue to chase the perfect event. He joins the MetaMartini Driver program in 2024 with a new chassis, new skills, and a new determination for excellence both on and off the course.
Contact us.
Alex@alexmartini.net
(715)-579-0848
2925 E. Greenleaf Dr.
Appleton, Wi 54913
Core services.
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Strategy
Brand Strategy & Development
Product Launches
Campaign Development
Research & Insights
Data & Analytics
Content Strategy & Management
Digital & Social Brand Health
Culture & Community Strategy
Brand Voice & Tone Strategy
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Creative Content
Creative Strategy
Storyboards & Creative Ideation
Customer Flow Mapping
Copywriting & Email
Packaging, accessory, and accessory design.
Content Management
Script Development & Auditing
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Product Design / Development
Videography Design
3D/2D Design
Motion Graphics
Customer Journeys
Graphic Design
Brand Collateral
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Event Organization / Planning
Production
Automotive Shows & Gatherings
Digital Production
Content Production
A/V & Lighting Management
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Communications
Organic & Social Strategy
Social Awareness
Brand Partnerships
Influencer Relations
Ambassador Programs
Media Partnerships
Off-Site Media Management
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Paid Social / Influencers
Pay-Per-Click
Google Adwords
Social Advertising
Digital Marketing
Retargeting / Pixel Targeting
Email Automation & Flows
Brand Awareness
Social Media Management